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Annual Convention Presentations
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Acupuncture: Advanced Needling Techniques and the Treatment of Frozen Shoulder

Kerri Casey, LAc
Overview of acupuncture advanced needling techniques with a practical demonstration for treating frozen shoulder.

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Current Research: Literature Support for Daily Chiropractic Practice

Mark Dehen, DC
A discussion on new literature and guidelines that support the typical chiropractic practice. How to use literature for the DC, patient and third-party payor.

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Imaging Case Studies – Cases from the Trenches

Stephen Fridinger, DC
Case studies involving different types of imaging will be discussed. Doctors originally involved in some of the cases will be present to give a more complete story to discuss patient presentation, treatment and outcome.

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Market Your Practice to Connect in Today’s Digital World

Chad Goehring
Digital marketing is no longer a luxury for Chiropractors. Facebook, LinkedIn, Twitter, blogging, video, email, texting, mobile apps... and the list goes on. But where do you start? And what if you’re not an expert marketer? Join Chad Goehring with Chiro-Connect in this eye-opening session that will break it down to the Four Non-Negotiables of Digital Marketing. Learn what you actually need and what you can simply let your competition worry about.

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Do I Really Need to Be Professional?

Fabrizio Mancini, DC
Dr. Mancini, world renowned Chiropractor and best-selling author, will share why professionalism has become so important. “Dr. Fab” shares his secrets to positioning yourself and your practice for serving more people, as well as simple steps to ensure your success and branding.

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Chiropractic Philosophy: An Idea Whose Time Has Come

Fabrizio Mancini, DC
Do you wonder why the public does not get the value of Chiropractic? Have you ever felt distracted by the stresses of running a business instead of serving your patients? Dr. Mancini will share how to communicate the value of chiropractic to your community. You will be reconnected with your purpose and recognize there has never been more need for our services than today.

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ICD-10 Readiness and Implementation for Office Staff

Leann Ottomeyer, RN, CPC
As of October 1, 2015, all medical providers and insurance payers must comply with ICD-10 coding changes. Providers’ offices must be ready to send claims that are ICD-10 compliant by the deadline, or risk losing important revenue. This session is designed to give office managers and support staff an overview of ICD-10 coding changes. It will highlight changes that are required for compliant documentation and provide ideas for implementation and pitfalls to avoid.

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ICD-10: Training and Implementation for Providers

Leann Ottomeyer, RN, CPC
CMS has slated October 1, 2015 as the deadline for ICD-10 implementation. This session will provide a basic overview of coding changes and how to understand the new coding structures. Providers will review documentation best practices to ensure medical records meet the new ICD-10 guidelines. Suggestions for ICD-10 conversion and implementation will give providers a starting plan of action.

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Epigenetics: Dietary & Lifestyle Modifications to Improve Genetic Expression

Greg Peterson, DC
Learn how to modify genetic expression or phenotype with the latest research and information, presented in a manner that you will be able to apply the same day. Particular attention will be given to nutritional, diet and lifestyle modifications and their effect on genes and how to use this information for disease prevention with your patients.

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Maintaining Professional Boundaries in the Social Media Age

Greg Peterson, DC
Are you too “Friendly” with your patients on social-media outlets? Boundaries and what is and is not appropriate in this age of Twitter, Facebook and LinkedIn will be discussed. When could you potentially be crossing professional boundaries?

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Happiness is in the Ears of the Beholder

Anne Spicer, DC
Explore the current understanding of pediatric ear infections from cause to differential diagnosis to chiropractic treatment options.

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Mild Traumatic Brain Injury/Concussion: Chiropractic Best Practices

Tim Stark, DC
NWHSU has established a new integrative care model for assessing and managing mTBIs. A team of practitioners composed of DCs, acupuncturists, oriental medicine practitioners, massage therapists, nurse practitioners, naturopaths, and physical therapists contributed to this proposed model.

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Clinical Pearls in Extremity Adjusting Technique

Joseph Sweere, DC
Based upon his 50-plus years of highly successful clinical practice chiropractic education, Dr. Sweere will provide a wide assortment of clinical nuggets that will enrich your practice and improve your clinical outcomes in the management of upper and lower extremity disorders. Emphasis will be placed on easy-to-learn, hands-on specific techniques you can incorporate when you return to your practice on Monday morning.

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